Kaohsiung Wave | 海派高雄
國際會議協會（International Congress and Convention Association，ICCA）作為國際會議業界權威組織之一，高雄成功獲得ICCA Congress年會主辦權，透過指標性國際會議舉辦，世界港灣城市人才匯集，加速高雄轉型、發展與進步，這不僅是台灣會展產業的里程碑，也是高雄城市行銷的一大成果。為了展現港都高雄引以為傲的樣貌，我們榮幸受邀為高雄市政府製作主辦城市宣傳影片，結合實拍與動畫，為高雄城市打造一個兼具熱情與慵懶、傳統與現代的「海派」風情。
The International Congress and Convention Association (ICCA), a major global conference organization, has granted Kaohsiung the honor of hosting the ICCA Congress. This international event gathers talents from across port cities, accelerating Kaohsiung’s development. It represents a milestone for Taiwan’s MICE industry and a success in promoting Kaohsiung globally.
To highlight Kaohsiung’s harbor city spirit, we were invited by the Kaohsiung City Government to create a promotional video. Blending live-action with animation, the video brings out Kaohsiung’s unique Hai Pai character—a mix of passion and ease, tradition and modernity.
城市宣傳影片中，透過鏡頭的邀約，從外海入港，一一看見高雄的城市景觀、市井巷弄、宗教、美食、美酒。高雄的「海派」既熱情也慵懶、傳統也現代，我們將這些高雄的基因化成動畫角色，讓河豚、老虎、魚群、舞獅、咆嘯的石獅與蓮池潭釣魚的鱷魚，這些角色代表著高雄文化的「海派」基因，是高雄人的爽快的性格、也是傳統與現代科技的結合。邀請每一位旅客不只因展會而來，也是為了感受高雄的海派風情而來。
In the video, audiences are invited on a journey from the open sea into Kaohsiung’s port, gradually unveiling cityscapes, bustling alleys, cultural landmarks, food and drink. Kaohsiung’s vibe is dynamic yet chill, deeply rooted in tradition but pulsing with modern vitality. These defining qualities are embodied by animated characters—a blowfish, tiger, schools of fish, lion dancers, a roaring stone lion, and even an alligator fishing at Lotus Pond. Each character reflects Kaohsiung’s soul, blending its open, free-spirited groove with elements of both heritage and cutting-edge technology. We invite every guest to come not only for the congress but to experience the vibrant rhythm of Kaohsiung’s coastal charm.
