Taipei Design Award Grand Ceremony 2022 | Visual Package | 臺北設計獎典禮視覺統籌

由工業設計獎改制而成的台北設計獎,15年來始終以打造「不斷提昇的城市」為號召,邀請設計師們以創意彼此激盪,交流出對城市生活的想像。台北設計獎就如同台北本身一樣,不同的創意、故事和夢想,在這裡混雜相遇,在培養皿中,青澀的想法得以茁壯,跨領域的點子帶來新的觀點,最終將會實踐成明天生活的樣貌。台北設計獎不只是設計人的盛會,也是生活演化的體現,奠基於台北,朝向世界生長。

Rebranded from the Taipei Industrial Design Award, the Taipei Design Award has upheld the ethos of “Adaptive City” for 15 years, encouraging designers to inspire and exchange ideas for urban life. Like Taipei itself, the award is a space where diverse creativity, stories, and dreams converge, fostering growth and interdisciplinary innovation. It is both a celebration of design and a symbol of life’s evolution, rooted in Taipei and expanding globally.



延續年度台北設計獎的主視覺「明日培養皿」的演化概念,即將迎來豐收的最終章。從徵件的創意細胞,一路到最後的頒獎典禮時刻,視覺也逐步擴大為燦爛的生態圈。
「設計生態圈 Make Break」作為整體典禮視覺系統概念,從品牌識別TDA母細胞演化而誕生的各種創意新物種,在象徵台北設計獎的培育立方環境中,彼此作用、養分交流,最終突破框架界線,恣意蔓延出跨領域、多重屬性的設計生態。設計透過以動態滋生的姿態,呼應台北設計獎15年來持續不斷的信念和期許,打造一個讓創意共同生長演化的平台,讓獎項催化創作者,茁壯無界的設計生態圈。

Continuing the evolution of the Taipei Design Award’s visual concept, "Incubator of Tomorrow," we now reach the final chapter. From competition entries to the award ceremony, the visuals expand into a vibrant ecosystem.
The concept "Make Break" reflects how new creative species evolve from the TDA brand identity, interacting and growing within the Taipei Design Award's nurturing environment. Eventually, they break boundaries, creating a cross-disciplinary design ecosystem. This dynamic growth symbolizes the Taipei Design Award's 15-year commitment to fostering creativity and cultivating a boundless design ecosystem.​​​​​​​



Client 客戶|台北市政府產業發展局、財團法人中國生產力中心
Project|Taipei Design Award Ceremony Visual Package
Director 導演|洪鈺堂 Rex Hon
Art Director 藝術總監|洪鈺堂 Rex Hon
Key Visual 主視覺設計|莊騰翔 Teng Hsiang Chuang
Motion Board 動態腳本|陳澤銘Nick Chen
Motion Design 動態設計|陳威廷 Weiting Chen
Composing 合成|陳威廷 Weiting Chen
字體動態|許凱鈞 Kai Chun Hsu


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